Monday, April 25, 2011

Proper Pricing is Sooooo Important!

We had 2 of our listings sell in the past week or so, each with their own "pricing" story that you might learn something from.
The first went on the market on a Thursday. It had 4 showings over the weekend and 2 offers. By Tuesday it was under contract. It was a cute home, in nice condition, and priced right. They didn't have it priced high to see if they could catch someone, then if not lower it in a while. That tactic just wastes time and gives your house a negative spin. They did their homework and priced it right from the start.
The second home I'm using as an example was, again, a very nice house. The owners were in no huge rush to move, so they priced it where they hoped against hope they'd get a buyer. After much time passed with lookers and no offers they did a drastic price reduction. We cancelled out their old listing, and put it in fresh with some new words, some new photos, but most importantly a new price. Within 10 days they, too, were under contract.
The moral of the story is that there ARE buyers out there. Every hit your property gets on realtor.com, and every family that comes to see your home IS a buyer. If you don't capture them because your home is priced too high it's just a waste. You don't have your home on the market just to meet new and interesting people. You want to get it SOLD!
Check realtor.com for homes currently on the market so you can see what your competition is. Sign up for email alerts (link to this found on our home page) to find out when new listings come on the market so you can keep an eye on pricing trends.
We also have an arrangement with an appraiser to do a Certified Appraisal on your home for only $250. This is a good savings, and will give you a sense of what a buyer would find when having your home appraised for their mortgage. Find out if you're on the mark or way off base.
Send us any questions you have, and let us know if we can help!

Friday, March 25, 2011

Do agents show our listings?

  I had some very good questions today from a woman who is planning to list her house with us. She wanted to double check on a couple of aspects of our program. She wondered whether agents would actually show her house once she listed with us.
  I assured her that the agents definitely show our listings just as often as they show other homes. They are guaranteed commission on our listings just as they would be a listing of Prudential, ReMax, or any other company. As far as agents are concerned our listings are not "For Sale By Owner", but are real MLS listings with commission attached to them.
  With technology being what it is they wouldn't dare not show our properties. Their buyers have already seen our listings on CutTheCommission.com, Realtor.com, CTReal.com, Zillow.com, Homes.com, Yahoo.com, Trulia.com and every other real estate website in existance. The agent knows that if they don't show the house the buyer will call the owner directly to see it.
  So what the heck... if the agent doesn't choose to show the house it saves you the 3% commission when the buyer comes to you directly :-) But the agents are smart enough to realize this, so Yes, Virginia, The agents will show your house. Besides, we've been around for 23 years now, so our listing program is nothing new to the agents. They're familiar with how we work and are glad to have some extra inventory to show and possibly make some money on.
  In the meantime you, the smart seller, save half the traditional commission or all of it if your home sells without a Buyer's Agent. Sweet......

Monday, March 21, 2011

New Listing in Waterford,CT

Are you or a friend looking for a great home in the Waterford, CT area? We have a new listing at 222 Butlertown Road that is definitely worth a look. Beautiful newer home with a sunny open floor plan. Set on lots of acreage for your own use or to possibly subdivide.  Check it out on our site, or MLS #G585521.This is a picture of the rear showing their beautiful deck with retractable awning. Yes, Spring is coming and you'll get a lot of use out of this south facing deck!

Thursday, March 17, 2011

Welcome to our Blog!

Thank you for visiting our Blog. We'll be keeping you posted on new listings that we get as we get them. Feel free to email these posts to any friends that might be interested in the listing that we're featuring.
We'll also review questions that we get from buyers and sellers. Most questions are very typical. If someone calls or emails us with a question we know there are many more of you wondering about the same thing.
So... let us know what you're thinking, and what you'd like to hear about.
We look forward to making your buying and selling experience easier!
We'll talk soon...